If I Invested $100 in Netflix in 2012, How Much Would I Have Today?

⏪ Historical Simulation · Stocks
Netflix — 2012
$100 invested → held to today
$4,129
+4028.9%  ·  41.29x your money
$100
Invested
$1.03
Price in Jan 2012
$70.90
Price today
Stocks
Asset type
Investment Growth Over Time Jan 2012 → Today
AssetNetflix
Start price (Jan 2012)$1.03
Price today$70.90
Amount invested$100
Current value$4,129
Total gain / loss +$4,028.95

If you had invested $100 in Netflix at the start of 2012 and held until today, your investment would have grown to approximately $4,129 — a extraordinary 4028.9% return over roughly 14 years. In 2012, the stock was accessible to any investor through a standard brokerage account. This simulation uses actual historical closing prices from Yahoo Finance, not projections or estimates.

About Netflix in 2012

In January 2012, Netflix was priced at approximately $1.03. A year of gradual stabilization as central banks stepped in. The S&P 500 gained around 13% as the recovery found its footing. An investor who bought Netflix at this point and held without selling has seen a gain of 4028.9% from that entry to today.

Frequently Asked Questions

Exactly how much would $100 in Netflix invested in 2012 be worth today?

Based on real historical price data, $100 invested in Netflix on January 1, 2012 would be worth approximately $4,129 today — a +4028.9% return over 14 years. Netflix was priced around $1.03 in early 2012 and is currently around $70.90. This is calculated from actual closing prices, not an estimate.

Was 2012 a good time to invest in Netflix?

In hindsight, 2012 was one of the best entry points for Netflix — investors who bought and held to today have seen a 4029% return. However, past performance never guarantees future results. Market timing is notoriously difficult, and most financial research shows that time in the market consistently beats timing the market. Consistent, long-term investing tends to outperform any attempt to pick the perfect entry point.

How can I invest in Netflix stock today?

You can buy Netflix stock through any major brokerage — Fidelity, Charles Schwab, TD Ameritrade, E*TRADE, or commission-free apps like Robinhood. Most brokerages offer fractional shares, so you can invest any dollar amount. Research the company's fundamentals and how it fits your overall portfolio before investing.